Women's Fresh Perspectives Conference Schedule

Sunday, April 16, 2023

9:00 AM - 2:00 PM

Optional Networking Activities

3:00 PM - 5:00 PM

Opening General Session: Insights & Interactions From the Predictive Index

Speaker: Vicki Myoda, Predictive Index expert

Join Predictive Index expert Vicki Myoda to learn how your PI results – and knowing those of your teammates – can increase efficiency and productivity and reduce stress.

Vicki Myoda
Predictive Index expert

5:30 PM - 7:00 PM

Making Connections: WFPC Welcome Reception

Join us for cocktails and great food as we reconnect with old friends and forge new connections with bright, strong women in the fresh produce and floral industries.

Monday, April 17, 2023

7:30 AM - 7:50 AM

Morning Stretch: Not Your Typical Workout

Let's stretch some muscles we typically avoid flexing and help each other get stronger when it comes to:

Saying no/keeping boundaries with people
Handling confrontation
Maintaining balance
Procrastination/time management

7:50 AM - 8:15 AM

Networking Breakfast

8:30 AM - 9:50 AM

Opening General Session: Own Your S.W.A.G.: Elevate Your Personal Brand So Others Take Notice

What's SWAG? It's your Strengths, Wisdom, Achievements and Goals! Who knew? Now you do! Join motivational speaker and leadership guru Mimi Brown to learn how to build and use your personal brand for world domination.

Mimi Brown
CEO of AMP Up Success

9:50 AM - 10:05 AM

Take a Break

10:05 AM - 10:50 AM

Workshop Block #1

"It's not what you know, it's who you know." So true! Women prosper in a collaborative setting, which means networking is essential for our empowerment. Learn how to build and maintain great connections in this interactive session.

Speakers:

Brenda Briggs, VP Sales and Marketing, Rice Fruit Company
Leah Halverson, CEO, Ten Acre Marketing

Women are often raised to be "pleasers" – making tough negotiations a challenge. In this interactive, expert-led program, learn to negotiate with confidence and power, standing strong and standing up for your beliefs and goals.

Charlotte Stallings
President/CEO, Getting Smart LLC

The path, the roles, and how more women can rise through executive ranks. Companies thrive when they have diverse talent moving through their talent and succession pipelines. Women should be cultivated to make an intentional, sustainable difference. We will discuss ways in which women can accelerate their careers through executive ranks.

Julie Chen
Senior Client Partner, Advisory, Organization Strategy
Korn Ferry

Alexandria Blakeslee Hartwell
Principal, Executive Search, Food and Agribusiness
Korn Ferry

10:50 AM - 11:00 AM

Transition

Take a breath and take what you learned in the first Workshop Block and move on to your next workshop!

11:00 AM - 11:45 AM

Workshop Block #1 repeats - Choose a new session

Excellence in today’s environment demands greater gender diversity. We will discuss proven accelerators of how organizations can unlock the power of all women and men by working effectively together and leveraging unique contributions to deliver superior organization performance.

11:45 AM - 12:00 PM

Take a Break

12:00 PM - 1:00 PM

General Session: Mentoring: What's It All About?

Women who have achieved success and wield power in the fresh produce industry have so much wisdom and experience to share. This session, which kicks off continuing mentoring relationships, will pair volunteer executives with women seeking to become the next generation of strong, inspiring leaders.

1:00 PM - 2:30 PM

Networking Lunch and Professional Photos

2:30 PM - 3:15 PM

Workshop Block #2

Women are often uncomfortable talking about money – but you can't manage what you're unable to discuss! Shed your financial inhibitions to become a savvy investor and achieve the independence and security we all deserve.

Charlotte Stallings
President/CEO, Getting Smart LLC

Learn to embrace the challenges that a great group of personalities – bringing a variety of skills, experience and workstyles – present to the team itself and its leadership. Discover ways to resolve conflicts and disagreements in ways that build relationships and strengthen organizations at all levels.

Beth Keeton
CEO
Elephant House PR

For the fresh produce industry, advocacy means making sure our legislators in Washington DC have the needs of the entire supply chain in mind as they pass laws and enact regulations. Learn from advocacy experts how to speak on behalf of and make a political impact for our industry!

Mollie Van Lieu
Vice President, Nutrition & Health
International Fresh Produce Association

Panelists

Danielle Beck
Director of Government Relations
Invariant

Marissa Dake
Vice President of Brand and People
DNO Produce

Alex Jackson
Vice President of Sales & Procurement
Frieda’s

3:15 PM - 3:25 PM

Transition

3:25 PM - 4:10 PM

Workshop Block #2 repeats - Choose a new session

4:10 PM - 4:25 PM

Take a Break

4:25 PM - 5:35 PM

General Session - Women in Leadership: Unplugged

Join Cathy Burns, IFPA's CEO, and a group of engaging executives from key organizations in our industry as they provide a safe space to discuss taboo, uncomfortable and often-ignored (but important!) issues for women in fresh produce & floral. The discussion is followed by breakout sessions to foster great connections and solutions.

Cathy Burns
CEO
International Fresh Produce Association

Angela Fraser
Director of Trade and Legal Affairs
California Avocado Commission

Laura Himes
VP of Sourcing - Fresh
Walmart

Lori Taylor
Founder & CEO
The Produce Moms

5:40 PM - 7:00 PM

Happy Hour: Team Building

Unleash your competitive team spirit while enjoying cocktails and delicious eats with all the inspiring women from throughout the fresh produce supply chain.

Tuesday, April 18, 2023

7:40 AM - 8:00 AM

Morning Stretch

Let's stretch some muscles we typically avoid flexing and help each other get stronger when it comes to:

Saying no/keeping boundaries with people
Handling confrontation
Maintaining balance
Procrastination/time management

8:00 AM - 8:30 AM

Networking Breakfast

8:30 AM - 9:45 AM

General Session: The Multigenerational Workplace

Which generation are you? Boomer? Millennial? Gen Z? No matter when you were born, chances are, someone has made assumptions about your value in the workplace based on your age. Join us for this enlightening session and learn to respect and value each other, regardless of our age, and work together – to strengthen the fresh produce industry.

Karen McCollough
Speaker & Expert on Change

9:45 AM - 9:55 AM

Transition

9:55 AM - 10:40 AM

Workshop Block #3

What's new on the sustainability front? Why is it on everyone's mind, from consumers to just about every organization along the fresh produce supply chain? Find out how you can help your organization become part of the solution to sustainability and how to bring an informed perspective to your B2C and B2B audiences.

Tamara Muruetagoiena
Director of Sustainability
International Fresh Produce Association

Do people believe that you have the power – and more importantly, the ability – to successfully make things happen? Do people respect you and seek you out to get serious jobs done? Discover ways to show up in an executive role and inspire confidence, loyalty and respect – simply by how you project yourself and your strengths.

Kate Wade
Certified Executive Coach

10:40 AM - 10:50 AM

Transition

10:50 AM - 11:35 AM

Workshop Block #3 repeats - Choose a new session

11:35 AM - 11:50 AM

Take a Break

11:50 AM - 1:20 PM

Closing General Session

Win or Learn: Taking Risks, Pushing Boundaries, and Developing a Growth Mindset.

Chemmy Alcott, 4-time Winter Olympian and BBC Ski Sunday presenter, is still learning how to juggle the demands of being a business owner, ski race coach, tv presenter, speaker, and mum - including the value of self-care - in pursuit of true happiness. It all begins with ending the daily guilt we all have and feel about making time for ourselves, but she believes in the power of excellence over perfection, and is driven to continually evolve. She believes we never lose - we either win or we learn – and Chemmy will share her experiences overcoming adversity, from breaking over 40 bones, including her neck when she was 11 years old, to having to self-fund, and carve her own path to victory. Chemmy has succeeded in pushing her limits and working to eliminate the fear of failure, making it possible to pursue her goals and confidently take risks. As one of very few female skiers in a male-dominated sport, Chemmy has taught the next generation to embrace their femininity and be comfortable with themselves. You'll learn from her experiences, and find your way to support a change in culture where we can all be inspired by other women's successes and find opportunities for real personal growth.

Chemmy Alcott
Legendary British Skier, Four-Time Winter Olympian; BBC “Ski Sunday” & Olympic Presenter

1:20 PM

Schedule

Sunday, April 16, 2023

Optional Networking Activities

Opening General Session: Insights & Interactions From the Predictive Index

Making Connections: WFPC Welcome Reception

Monday, April 17, 2023

Morning Stretch: Not Your Typical Workout

Networking Breakfast

Opening General Session: Own Your S.W.A.G.: Elevate Your Personal Brand So Others Take Notice

Take a Break

Workshop Block #1

Building an Empowering Professional Network

You Can Get What You Want: Negotiating From a Position of Power

Executive: Women Executive Path Development

Transition

Workshop Block #1 repeats - Choose a new session

Building an Empowering Professional Network

You Can Get What You Want: Negotiating From a Position of Power

Executive: Advancing Women

Take a Break

General Session: Mentoring: What's It All About?

Networking Lunch and Professional Photos

Workshop Block #2

Don't Let Money Manage You

Teamwork: From Conflict to Collaboration

Becoming An Advocate for What Matters

Mollie Van LieuVice President, Nutrition & HealthInternational Fresh Produce Association

Transition

Workshop Block #2 repeats - Choose a new session

Don't Let Money Manage You

Teamwork: From Conflict to Collaboration

Becoming An Advocate for What Matters

Take a Break

General Session - Women in Leadership: Unplugged

Cathy BurnsCEOInternational Fresh Produce Association

Laura HimesVP of Sourcing - FreshWalmart

Happy Hour: Team Building

Tuesday, April 18, 2023

Morning Stretch

Networking Breakfast

General Session: The Multigenerational Workplace

Transition

Workshop Block #3

Seeking Sustainability

Executive Presence

Transition

Workshop Block #3 repeats - Choose a new session

Seeking Sustainability

Executive Presence

Take a Break

Win or Learn: Taking Risks, Pushing Boundaries, and Developing a Growth Mindset.

Lunch of Convenience

Mollie Van Lieu
Vice President, Nutrition & Health
International Fresh Produce Association

Cathy Burns
CEO
International Fresh Produce Association

Laura Himes
VP of Sourcing - Fresh
Walmart