February 27, 2024 | Anaheim, CA

The Floral Conference - Anaheim

How can we drive non-holiday floral sales at a traditionally slow period for the category?
Join us for answers, insights, and business connections! 

Why Attend?

Make connections with partners and ideas that drive success for your business and our industry. Discover how to bolster sagging summer sales with an innovative approach: Bring the Joy of Fresh indoors this summer: Grow non-holiday sales. 

Who Attends?

Buyers, growers, importers, and solutions providers who want to drive sales. If you’re part of the floral supply chain, YOU belong at this marketing- and consumer-focused conference.
Your customers, suppliers, and competition will be there.

Event Location

Hilton Anaheim

777 W Convention Way,
Anaheim, California, 92802, USA

Phone: 1-714-750-4321

Attendees are responsible for booking their own accommodations. The available room block has been reserved at:

Hilton Anaheim
Address:777 W Convention Way,
Anaheim, California, 92802, USA

Rate: $259 per night plus applicable taxes.  Deadline for the special rate is Monday, January 23, 2024.

If you need additional assistance, please contact the hotel at +1 714-750-4321.  

Reserve your room now

CMS ALT TEXT Front of the Hilton in Anaheim CA.

Boost your company and your brand in front of this targeted, engaged floral audience. Sponsorships are available!

Jasen Bange

Jasen Bange

Sales Account Manager
IFPA

+1 (302) 607-2179

Have any questions regarding this event?

Deborah Zoellick headshot

Deborah Zoellick

Director, Floral

+1(302)607-2123